Archive for the ‘web 2.0’ Category

The Conscious Web
October 23, 2007

This is a thought that I had on my mind for a very long time, and actually wrote about it in very metaphorical terms a couple years ago. As the web keeps evolving, the sensation that this collective construction is slowly awakening is getting stronger.


Globalization is leading us to create an universal system to access all the knowledge we have acquired throughout 10,000 years of recorded history. Each website, more and more, seems to me as an isolated neuron were a central nervous system such as Google is obsessed in extracting sense from all of the chaos. Wikipedia is the universal memory resource of the world. All the digital cameras out there are the eyes of this living system that will later obtain meaning through Flickr. And the tiny messages sent to Twitter are the kind of random thoughts planet Earth likes to have when it feels bored (or inspired).

The more global consciousness invades us, the closer to the notion of a living Earth we might get. Just think about all the media obsession about global warming… has technology permitted the consciousness of the Earth to output it’s pain?

And it has happened before. Our individual consciousness is the product of millions of years in evolution that took single-cell life onto the multi-cellular systems we are made of today. And probably our current thoughts are the fiction produced by millions of cells interacting with each other right now.

So I wonder.. am I writing this or is it the earth expressing itself?

Social Play with your Ego
July 21, 2007

During the last 6 months I’ve been working very hard on a new startup where we are trying to build a more efficent and personal way to interact with the internet (and the people using it). In the mean time, we started making simple programs (now usually refered as widgets) to test out technical and conceptual ideas. Our very first was developed for Facebook, the popular social network that’s gaining a lot of attention during these days.

Egotics on Facebook

Egotics, our brand new app, lets you define your own Ego by telling the system what things you Know, Love, Hate or Are. Once you fill up your profile, your friends and the people around you can rate the facts that you had put about yourself, and you can rate your friend’s facts as well.

If you have a facebook account and want to have some fun with this idea, add the Egotics app to your profile and let your friends know about it. This has been an interesting exploration about how can we use the power of social networks to create ludic experiences. If you have any suggestions or detect any bugs, let me know.

The Silent Revolution: Internet
February 27, 2007

Anthropologist Michael Wesch made a great video with effective educational purposes to those who aren’t familiar with the concept of the web 2.0. This video is a very inspiring piece that gives a grasp of what is the real potential of the Internet and how it is changing our lives.

It’s quite probable that very few people imagined this global transformation through the use of interconnected computers just 10 years ago. A friend of mine mailed me this interesting TV report from 1993 about this thing called “The Internet”.

Finally, with a more commercial approach there’s this Cisco TV spot about the human network.

An old phrase said that “the world is made of stories, not atoms.” Well, please allow me to paraphrase this by saying “the web is made of people, not computers.”